Doodles
Premiere
Doodles premiered their first original film, Dullsville and the Doodleverse, at the Toronto International Film Festival (TIFF), offering an immersive event that brought the whimsical, animated world of Doodles into the physical realm. The event featured a star-studded red carpet with Pharrell, Coi Leray, and Trippie Redd, as well as a transformative party that turned the historic Toronto Stock Exchange into an otherworldly Doodleverse.
The experience included 360-degree projection mapping, live performances, and an exclusive merch store stocked with collaborations from brands like Adidas, Casio G-Shock, and Arizona Iced Tea. Every detail was designed to give guests the feeling of stepping directly into the Doodleverse, leaving a lasting impression on the entertainment and tech industries.
Led full-scale project and account management, ensuring seamless client communication, asset delivery, and event execution.
Directed a transformative, multi-sensory experience that immersed 600+ guests in the Doodleverse through 360° projections and animated visuals.
Organized a red carpet event with Pharrell and Coi Leray, generating extensive media coverage and elevating Doodles’ cultural profile.
Managed day-to-day account and project responsibilities, driving the project forward by setting agendas, sharing recap notes, and managing next steps with the client.
Coordinated internal and client calls, maintained detailed workback and deliverables lists, and ensured timely sharing and approval of assets.
Led the red carpet experience, supporting Brand Ambassador training and overseeing PR, guest list, and partner communications teams.
Oversaw the on-site client experience, managing shot lists and content deliverables for real-time approvals and post-event video outputs.
Built and delivered the post-event recap deck, highlighting key metrics and deliverables for client review.
Client: Doodles
Agency: IHEARTCOMIX
Role: Project Manager